The Chequamegon Bay NICA Mountain Bike Team is a youth mountain biking program for student-athletes in grades 6–12 from across our region. We proudly support riders from Ashland, Washburn, Bayfield, and South Shore High Schools, along with all of their feeder middle schools. Our team welcomes new and experienced riders alike, focusing on skill-building, confidence, teamwork, and a lifelong love of cycling.
We practice on the CAMBA trails at Mt. Ashwabay, where our riders develop trail skills in a supportive, encouraging environment led by certified NICA coaches. As part of the Wisconsin Interscholastic Cycling League, we emphasize fun, safety, inclusivity, respect, and personal growth.
Registration is typically due by July 1 of each year with practices start in late July (date varies).
The team practices 2x a week on Mondays and Wednesdays with optional adventure rides on the weekend.
Race or “festival” weekends take place across the state starting Labor Day weekend though the end of October. Previous races (including photos) can be found on the WI NICA website.
Our team culture is built around the values of the National Interscholastic Cycling Association (NICA). These principles guide how we ride, learn, compete, and support one another:
Inclusivity — Every student-athlete is welcome, regardless of experience, ability, or background.
Equity — We work to ensure all riders have access to opportunities, support, and encouragement.
Respect — We treat teammates, coaches, volunteers, trails, and the environment with care.
Safety — We ride and practice responsibly, prioritizing skills development and good judgment.
Community — We build friendships, teamwork, and connection across our schools and region.
Personal Growth — We celebrate effort, resilience, fun, and progress. Both on and off the bike.
Please visit the following links for more information or Contact Us if you have questions about how to enroll a rider, become a coach or our scholarship program.
Frequently Asked Questions
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We offer a range of solutions designed to meet your needs—whether you're just getting started or scaling something bigger. Everything is tailored to help you move forward with clarity and confidence.
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Getting started is simple. Reach out through our contact form or schedule a call—we’ll walk you through the next steps and answer any questions along the way.
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We combine a thoughtful, human-centered approach with clear communication and reliable results. It’s not just what we do—it’s how we do it that sets us apart.
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You can reach us anytime via our contact page or email. We aim to respond quickly—usually within one business day.
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We offer flexible pricing based on project type and complexity. After an initial conversation, we’ll provide a transparent quote with no hidden costs.
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Collaborative, honest, and straightforward. We're here to guide the process, bring ideas to the table, and keep things moving.
